Sunday, January 27, 2008

5 Secrets To Keep Your Audience’s Attention On Your Message

One more thing to keep in mind about PowerPoint and other presentation software. Actually there are 5 things to keep in mind.

In session 3 of the Dale Carnegie Course, we discuss and practice 5 rules for using an exhibit when giving a presentation:

  • Bring the exhibit out when you need it.
  • Hold it high so everyone can see it.
  • Talk to your audience, not to the exhibit.
  • Don’t hide behind it.
  • Put it down when you are finished with it.

You can find these rules in Dale Carnegie’s book, The Quick and Easy Way to Effective Speaking. The idea here is to remove anything that will distract the audience from paying attention to your message.

When thinking about PowerPoint, these 5 rules translate as follows:

  • Turn on the projector when you need it.
  • Project it large and high enough so everyone can see it.
  • Talk to your audience, not to the screen, which translates to don’t read the slide.
  • Don’t stand in the projection path so you have your slide splashed across your face.
  • Turn off the projection when you don’t need it.

Your PowerPoint slides are visual exhibits. They follow the same rules that apply to all other exhibits.

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